Why shoot film in 2015?

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At The Pop-Up Pinhole Co. we love everything analogue, and we want you to love it to. Why not make the resolution to start shooting on film again this year?

It sure beats a juice diet, and it is definitely cheaper than joining the gym. And the best bit? This time next year you could be sat down, coffee in hand, looking back through your printed memories of 2015. 

Sound good? Heres a few thought on why you should join the analogue revolution this year!

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Pinhole Photography and the Power of Light with @thepopuppinholeco

To discover more pinhole photography browse the #pinhole and #pinholephotography hashtags and follow @kellyangood and @thepopuppinholeco on Instagram. To view more photos of the “Drawn by Light” exhibition, explore the Science Museum location page and browse the #drawnbylight hashtag.

“People are so used to taking a picture with their phone or a digital camera and using the viewfinder. But with a pinhole camera, you have to use your eyes,” says Kelly Angood (@kellyangood), a London Instagrammer who makes pinhole cameras for her business, The Pop-up Pinhole Company (@thepopuppinholeco).

“With pinhole photography it’s the light creating the image. You forget that light travels in straight lines,” she says. “It goes into the pinhole and refracts to create the image. Your eyes work in the same way.”

“When you’re in a park and you see the light falling through a tree, that’s essentially the same concept as pinhole photography. It’s light projection.”

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